Category Archives for "EFG Consulting, Inc."

Phone a Friend, Or Hire a Coach?

You know the old saying… It takes a village to start a business (or something like that). Not only do we work with entrepreneurs every day, but one of my good friends recently started her own business and has been texting me for copywriting advice ever since. And I don’t blame her; when you are […]

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The Write Way to Tell Your Story

I have a nerdy confession to make: I love historical character movies. Elizabeth, Lincoln, heck even 300; if it’s about the past and is even remotely true, I’m in. So I was really excited when Hyde Park on Hudson arrived in the mail from Netflix last week, with Bill Murray as Franklin D. Roosevelt and […]

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Entrepreneur: It’s Time to Get Real

Yesterday my teenage daughter came stomping and scowling through the door. My office is in the front of the house so I called out to her as she stormed past me, “Hi! What’s the matter?” “I’ve been trying and trying to figure out this chemistry chapter and I just don’t understand it! I’ve been over […]

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Keeping Up with the Updates

Last Saturday, I managed to spend the entire day without logging into Facebook. I left my house at 8am and didn’t get home until after 10pm, and during the hours in-between I managed to not scroll mindlessly through my phone even once. When I finally got home, I plopped onto the couch and logged into […]

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3 Are Passion & Purpose Keeping You Stuck?

Welcome to our first installment of Mastery Mondays! This series is all about who you are being and becoming on your journey to successful entrepreneur and business owner – because isn’t that the point after all? Today, the focus is “Passion & Purpose” and it’s role in your success.   In the circles I travel, discovering […]

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Discounts and Barters and Trades – Oh My!

Has this ever happened to you: you’re wrapping up an initial consultation with a prospective client and you see nothing but green lights.  You feel strongly they are your ideal client, they have expressed their desire to work with you, and now it’s time for you to give them the details on your fees.  They […]

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What’s New for SEO in 2014

If you, like many small business owners, do your own SEO, but don’t have time to practically learn a new language every time Google decides to rewrite the secrets of the universe, then you’ve come to the right place. The world of SEO went through some big changes toward the end of 2013, when Google […]

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4 Things You’re Spending Too Much Time On

One theme that we touch a lot on in this blog is the importance of right use of your time, and how valuable your precious few hours in the day can be. This is especially true when you are a small business owner. Bottom line: you can’t afford to waste your time on projects that […]

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